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ROUTINE
Two people seen from behind at an ocean lookout at golden hour. One wears the cream El Spot tee with the harbor sunset print across the back, the other an olive crewneck. A cream cap rests on the wall.

DROP 002

EL SPOT

The artwork collection. Limited.

Coming soon

THE FIRST LIMITED DROP. THE ARTWORK COLLECTION THAT TELLS THE ORIGIN STORY.

El Spot is where the story lives. A vintage watercolor harbor at sunset, framed and printed big across the back of a cream tee. The front stays nearly blank.

Earth tones only. Cream, olive, clay. Washed and garment-dyed, no neon. The first matching set, an olive crewneck and shorts, arrives here.

No flag on this one. The island is in the colors and the view.

PALETTE

  • Cream
  • Olive
  • Clay

RULES

  • Graphics
  • Limited window
  • No flag

THE PIECES

Back of the cream El Spot tee. A framed watercolor harbor at sunset with palms, a sailboat and red-roofed houses, ROUTINE above and the line Live every day like it's your last below.

Harbor Tee

Cream

Small olive script front. Full harbor sunset back.

Coming soon
Olive El Spot crewneck with a Greetings from The Spot stamp on the chest.

Crewneck

Olive

Greetings from The Spot stamp, left chest.

Coming soon
Clay El Spot long sleeve with a small script on the chest.

Long Sleeve

Clay

Small cream script, left chest.

Coming soon
Cream El Spot dad cap with an olive ROUTINE script and star.

Dad Cap

Cream

Script with the star, embroidered.

Coming soon
Four close up panels of El Spot details. Postcard stamp on an olive crewneck, olive script on a cream tee, star and hem tag on olive shorts, and a kraft El Spot collection hang tag.
El Spot details. Stamp, script, star hem tag, hang tag. Concept render.
Men's El Spot lineup. Cream tee front and back, olive crewneck, clay long sleeve, olive shorts, cream cap, plus later wave hoodie and sweatpants.
El Spot, men's line. Concept render.
Women's El Spot lineup. Cream crop with harbor print, olive shorts, and later wave olive crewneck, olive shorts, and clay wide leg pants.
El Spot, women's line. Concept render.

EVERYTHING MATCHES

Six El Spot outfits with each top over its bottom, including the men's and women's olive sets.
El Spot outfits. Everything matches everything. Concept render.

THE SET.

Same olive fabric, same dye. The crewneck carries the Greetings from The Spot stamp. The shorts carry a single small star.

Olive El Spot crewneck with a Greetings from The Spot stamp on the chest.

Crewneck

Olive

Greetings from The Spot stamp, left chest.

Coming soon

NEXT

NIGHT DRIVE

GET NOTIFIED WHEN EL SPOT OPENS.

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